Microsoft Office has become the work tool for most businesses worldwide due to its powerful functionalities and ease of usage. Almost everyone who owns a Windows PC also knows how to use at least one of the Microsoft Office products. That’s why for most of us, without a Microsoft Office on a PC can be really frustrating. We all know about its price tag but no matter how steep the price is, we are all well aware that it’s going to be really useful for our everyday lives, from creating simple documents to doing presentations and school projects, the Office Suite will be there for you. But there’s something missing, you’ve read the title, right?
Just after Microsoft announced their strategic partnership with Dropbox, which will integrate the cloud storage service into Office across all platforms, Microsoft Office for Mobile was announced as a freeware. That means that you do not need to have an Office 360 subscription anymore to open, edit and create Office documents on your mobile phone.
Microsoft Office Mobile is now available free of charge to mobile users. You can easily create, edit and even open cloud documents via mobile. For the first time, no for the second time, you can access and use Microsoft Office for free (Microsoft Office has been available to web browser as a plugin before). But I’m sure that you have a question in your mind that asks “Free?! Are they crazy?” No, they aren’t and no, they will never lose anything with it. Why?
To most of us, this plan of Microsoft to make mobile apps free sounds like a crazy move. However, in Microsoft’s point of view, it’s just a matter of moving their free web apps to mobile. “It’s an extension of the strategy that we’ve got,” explains Microsoft’s head of Office marketing Michael Atalla. “It’s not a total strategic shift, as much of an extension of the existing strategy. We’re taking that same user experience we provide online to the native apps of iOS and Android. We want to make sure that our customers can be productive across all the devices they have.” he added.
Microsoft will still retain most of their earnings because people will surely get hooked with the Office Suite, which might force them to purchase the desktop version. In addition, Dropbox for business and OneDrive for Business users will still require an Office 365 subscription to be able to edit Office Documents stored in them.
“There’s still premium value that we’ll add on top of that,” says Atalla. “There will still be subscription value, most clearly and easily identifiable in the commercial space, but also in the consumer space around advanced authoring, analysis, presentation, and unlimited storage with OneDrive.”
But for home users, this is still a great news and an early Christmas present for us.